Influence and social authority are most visible with connective placement. Sharing the mic or stage (aka podcast platform) with people of name recognition can enhance your listenership, viewership, and personal branding recognition. But do you ever consider the connection between you and the guest themselves rather than just numbers, listens, and podcast growth? What if...
One of the most useful and important books ever written on connecting and influencing people was Dale Carnegie’s How to Win Friends and Influence People but it’s old, the examples are old and even the modernized version is old. In this post, Johnny Ball goes through key principles from How to Win Friends and Influence...
What’s your favorite coffee shop or your favorite restaurant? Where do you get your haircut? What nonprofit in your town do you support? Everyone has those places in their community but the stories of those people tend to get overlooked. In this post, Mike Ham explains that as podcasters, we tend to chase the big-name...
Deconstruct and reimagine the podcast marketing processes you think you understand. Podcasting profitably today is the opposite of everything you’ve ever learned. In this post, Chris Williams challenges us to take a step back and see what’s really going on behind the microphones of the best high-ticket sales and lead-gen hosts and guests in podcasting....
Your podcast is your platform. But it shouldn’t be your only platform. In this post, Michael DeLon explains how podcasters can amplify their leadership position by creating a book without writing a word. You speak on your podcast and you should use the same process to create your book. As a thought leader, you need...
Join in as Andy Wang explains different ways that he’s landed big-name guests since launching his podcast. In this post, you’ll learn strategies and tactics for booking more prominent and more experienced guests for your podcast. Andy shares his outreach methods, who to contact, and helpful resources. SELECT WHERE TO LISTEN 🎵 AND PLEASE REVIEW...
Most podcasters would like to see a financial return for the countless hours of effort they pour into their shows. And yet few ever manage to do so. Sometimes, the problem is that their shows aren’t that good. And yet, more often than not, even fantastic shows struggle to grow and monetize effectively. So what...
Yuval Selik, the host of The 7 Hats Podcast, shares his methods for finding interesting and relevant guests. Additionally, he talks about researching those guests to produce engaging questions and interviewing tactics to keep the flow of the podcast exciting and less robotic, so your listeners stay engaged. If you’re looking to “Wow” your listeners,...
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