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Want 5 quick ways to improve as a podcast host or guest?

Growth strategies for new podcasts

5 Quick Growth Strategies For New Podcasts

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How are you doing in podcasting as a guest, host, or both?

As an aspiring podcast host, you’re looking for ways to launch and grow your show in the most successful way possible. Many of these strategies can be time-consuming and difficult to implement. That’s NOT what I’m sharing here. In this blog, you’ll receive five quick wins that you can start doing today that will lead you to a successful podcast launch and growth strategy!

#1. Keep It a Hobby For As Long As You Can

Once you start podcasting, don’t put a ton of pressure on yourself to turn it into a business or to grow the listenership aggressively. Just have fun with it. Serve your niche audience and the small community that you’re helping.

Have fun!

The second the fun is gone, and it becomes a business, the passion will begin to fade away, which in the long run will hurt the quality of your content.

Avoid this as much as you can!

I had a conversation with Jordan Harbinger, one of the most famous podcasters in the world, and this was his advice. I encourage you to watch, or listen to this:

How Jordan Harbinger Became a Podcasting Celebrity (Interview)

#2. Batch Your Work (Podcast Production)

Even if you’re keeping it a hobby, there is still work involved in podcasting.

For some, it’s the editing, for others it’s building out the content to share or the administrative functions that go into it.

The best thing you can do is batch the hard work that you do. Pick one day a week, or every other week to do all of the hard work. Spend 8-10 hours getting through it all, then be done with it!

Refocus on the audience after sprinting on a batch day. Get back to what makes it fun! The only way to successfully batch is to put it in your calendar, make sure that you keep everything organized from recording to pressing publish.

I encourage you to watch, listen or read point #3 in this keynote talk I gave:

5 Main Reasons Podcasts Fail and How You Can Overcome Each

#3. Get Organized With Episode Releases

Get organized as you figure out what needs to be done every time you’re releasing an episode.

Use a tool like PodcastSOP.com (Enjoy a free 45-day trial on us!)

It’ll help you release episodes on time and remove some of the stress that’s involved in the process. Which will ultimately help you release episodes on time and keep the fun involved in the process!

This is the least sexy part of podcasting. However, it’s the #1 contributing factor of success in podcasting. If you don’t use a tool like PodcastSOP, you’re probably not going to make it in podcasting.

Find a system, then stick to it as you continuously streamline it and hone in what needs to be done.

I encourage you to listen to this: How to Have a Better Life without Doing More Work with Alex Sanfilippo

#4. Get Into a Community of Podcasters

One of the biggest mistakes I see new podcasters make is going the path alone.

Every day I talk to someone who’s a complete jerk to other podcasters and is determined to succeed on their own. Let me clear this up real quick for you; you’re not going to make it. Be nice to podcasters, and get into the community. Be willing to help, be willing to give.

This industry has an abundance mindset; adopt that for yourself as quickly as possible if you want to make it.

We’re in this together with the unified goal of making the world a better place through the most influential form of content there is, podcasting!

Here’s a great community for you:

Join us for a PODTalks Quarterly Virtual Event! We bring together hundreds of podcast guests and podcast hosts to learn together and have a powerful community aspect involved.

#5. Invest in a Premium Podcast Launch Course

You get what you pay for. There are many free or nearly free podcast guides out there that leave a lot of questions unanswered.

I took this route when I got started; and guess what?

It took me 9 months and over $5,000.00 to launch my podcast! Fast forward 6 months after I launched, and even at that point, I can tell you that I could have launched within one month for under $1,000.00 and it would have been an even better show.

INVEST TO WIN.

Launching a podcast that you won’t quit is tough work. Launching a podcast that succeeds in impacting listeners is even more work.

The best thing you can do is invest in a course or coaching to make sure that you don’t make the mistakes that 99% of podcasters make that lead them to fail/stop before they should.

Please learn from my mistake! Invest in yourself, and your future audience will thank you for it.

There are many great courses out there, but I’m going to recommend mine because it’s the only one that I can actually put a stamp of approval on. It contains everything I’ve learned about podcasting + what some of my mentors have learned.